Blog :: 2026

The Story Behind Princeton's Favorite Coffee Shop

The Story Behind Princeton's Favorite Coffee ShopWhen people think of Princeton, they often think of Princeton University, Nassau Street, and Small World Coffee.For more than three decades, Small World Coffee has been a gathering place for students, residents, and visitors alike. In this Local Business Highlight, owner Jessica Durrie shares why she

The Best Day to List Your Home Might Surprise You

The Best Day to List Your Home Might Surprise YouMost homeowners think selling a house is all about pricing.But timing the launch of your listing can dramatically impact buyer attention, showing activity, and overall momentum once your home hits the market.In this video, Josh breaks down why experienced agents often avoid certain listing days, how

3 Things Princeton Buyers NEED to Know

3 Things Princeton Buyers NEED to Know3 things buyers should understand before entering the Princeton-area market:• Work with a truly local agent• Understand pricing strategy• Have a communication and bidding plan before finding the houseMarkets like Princeton, West Windsor, Plainsboro, Hopewell, Lawrenceville, Franklin, and South Brunswick a

The Questions Everyone Asks Before Moving to Mercer County

The Questions Everyone Asks Before Moving to Mercer CountyEvery Mercer County town has a completely different feel depending on your lifestyle.In this video, I answer some of the most common questions I get from people relocating to the area — from commuter towns and walkability to space, downtowns, and where different buyers tend to fit best.

Free vs Paid Attractions in Princeton NJ: What’s Actually Worth Visiting?

Free vs Paid Attractions in Princeton NJ: What’s Actually Worth Visiting?What are the best things to do in Princeton, NJ — and which attractions are actually worth paying for?In this local guide, Josh Wilton breaks down Princeton’s most popular attractions, including free spots like Palmer Square, Carnegie Lake, Princeton Battlefield State Pa

What Actually Happens When You Sell Your House

What Actually Happens When You Sell Your HouseMost homeowners think selling a house is simple. Clean it up, list it, sell it, close.But what happens before your home even hits the market can dramatically impact your final outcome.Check out our full breakdown on The Wilton Report, where we dive into the real step-by-step process of selling a home â€

Why PJ's Pancake House Became a Princeton Landmark

Why PJ's Pancake House Became a Princeton Landmark I visited PJ's Pancake House with owner John Procaccini to talk about what keeps this iconic Princeton breakfast spot thriving after more than 60 years. From quality and consistency to hospitality and community, this is the formula behind one of Princeton's most recognizable local businesses.

Why PJ’s Pancake House Became a Princeton Landmark

Why PJ’s Pancake House Became a Princeton LandmarkI visited PJ's Pancake House with owner John Procaccini to talk about what keeps this iconic Princeton breakfast spot thriving after more than 60 years. From quality and consistency to hospitality and community, this is the formula behind one of Princeton’s most recognizable local businesses.
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